OVERWATCH COLLEGIATE BRANDING
What started as a dream eventually turned to reality. I was approached with the task of conceptualizing a branded logo and identity for Overwatch’s collegiate space. Sketches were rough, the nights were long, but it all paid off in the end when we saw our vision for the future of Collegiate Overwatch truly come to life…
Below are only snippets of the pitch deck I designed to present to Overwatch’s creative director and the internal design team.
Through many explorations, feedback sessions and torn up scraps of sketch paper, I was finally able to provide solid guidance for Overwatch’s leading design team and lock-in what can now be seen across all social platforms as the Collegiate Overwatch official logo.
Final render trademark of Activision Blizzard Overwatch League